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Consumer Perception of Southwest Flies High

lreynolds
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As spring travel picks up, so does consumer perception of the brands that cater to this sector. According to market research firm YouGov's BrandIndex report, Southwest Airlines, Shell Oil and AutoZone are the winners in their respective industries when it comes to buzz, quality, satisfaction, value and consumer willingness to recommend the brands.

to read more, visit: http://www.brandweek.com/bw/content_display/news-and-features/direct/e3i5aa07fe16321f4391e5516f14c58cb5a

1 Comment
Donna11
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just returned from a trip to Ca. hats off to the flight crew, I am a senior and have managed to take a trip for Easter and Thanksgiving for many years and they have all been top notch.I do wonder why all this carry on luggage is allowed as seems to slow down departure as well as ducking people swinging around with back packs to jam luggage in compartments