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Southwest Airlines Rapid Rewards Welcomes Best Western Hotels

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What do you get when you put an internationally known hotel chain, a comfy Southwest Airlines airplane, and great Customer Service together? A new Rapid Rewards partnership between Best Western Hotels and Southwest Airlines! The Rapid Rewards program has added “The World’s Largest Hotel Chain®” as the newest preferred hotel partner. Members are now able to earn Southwest Airlines Rapid Rewards credits redeemable for free flights anywhere the airline flies. Best Western RewardsSM members have the option to earn half of one Rapid Rewards credit for each stay at any of the more than 4,000 Best Western hotels worldwide. 

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In celebration of this new partnership, Rapid Rewards Members who are also members of Best Western Rewards can earn double credit (one credit per stay instead of the standard 0.5 credit) when they register and stay two or more qualifying nights at any Best Western hotel between February 15 and April 5, 2009. Plus, Best Western is offering a sweepstakes for 1 million Best Western Rewards points (good for up to 125 free nights) and six Southwest Airlines roundtrip tickets from February 15 to April 5, 2009. Rapid Rewards Members are automatically entered in the sweepstakes with a stay at any Best Western property during the spring.

“Earning credits towards free travel on Southwest Airlines by staying at Best Western hotels is an option we know our Members will appreciate,” said Kevin Krone, Vice President Marketing, Sales, and Distribution.

“Whether they choose to earn points toward free room nights or credits toward a free flight, our guests can travel with confidence knowing Best Western and Southwest Airlines are helping stretch their budgets,” said Dorothy Dowling, senior vice president of marketing and sales for Best Western International. “This alliance is a tremendous opportunity for Best Western and Southwest Airlines to best serve our loyal travelers, as we have hotels in every U.S. city Southwest flies.”