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Southwest’s Next Great Storyteller Search

BrieStrickland Employee

Last year, we had the world meet our Southwest Storytellers. Eleven incredible influencers, content creators, adventure seekers, and Southwest social brand ambassadors from across the United States who collectively traveled hundreds of thousands of miles in just a few short months. Our inaugural class of Southwest Storytellers sipped wine in Napa, enjoyed private concerts in Austin, and helped us even launch some new routes to Turks & Caicos and Cabo.


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Once again, we’re looking for a diverse, talented, and passionate group of travelers.


We heard from many of our Customers via social media, email, and even phone calls to our Customer Service Team that you wanted to join this incredible program.


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That’s why for 2019, for the first time ever, we’re opening up the opportunity to the public in Southwest’s Search for the Next Great Storyteller! One grand prize winner will win roundtrip travel for the year—a total of 24 tickets supplied by Southwest.


We're searching for a group of social influencers who love Southwest Airlines to travel with us and create compelling content that will inspire others to create their own travel stories. You could win the opportunity of a lifetime to travel to and explore some of Southwest's 99 destinations in the United States, Mexico, the Caribbean, and Central America.


Follow the steps below to enter the contest by submitting your best travel inspiration content via Instagram.


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Head on over to for more information. Rules and restrictions may apply but more information can be found on the website or by contacting

Rising Star

I understand the desire to be creative with your marketing, but the concept of an "influencer" is ridiculous.  Call me old and grumpy, but I'll be very happy when that trend goes away.  "Influencers" don't influence my decisions at all.



Lindsey Employee

@TheMiddleSeat it's the wave of the future! Some might even say that Community Champions are small-scale influencers...


Active Member

Aa a leader in Urban Land Institute (ULI), an international real estate organization, I would luv to see a Southwest presentation at one of our meetings.