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Can we upgrade the options for frequent flyers? Not all of us drink alcohol while traveling. Would prefer to purchase wifi, upgrade to priority checkin or a better snack option than alcohol. Time to customize this feature please.
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Wow, I like this idea...the free or reduced wifi would be an awesome perk. I drink, but usually my flights are early morning ones, and I'm not drinking at 6am anymore.
I don't want to look a gift horse in the mouth of course and I do realize that Southwest has a LONG tradition of giving away alcohol to their frequent flyers (read "Nuts!" for more information), but it's something to think about.
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